Ad Formats & Showcase

STRETCH™

STRETCH™ is our unique HTML5 Responsive Ad Unit Technology.  Anyone can create responsive banners ads in minutes from desktop ads to all other screens (tablet, mobile).    Our WYSIWYG (self-serve) service allows you to upload a PSD (Photoshop) file of the desktop ad design and easily create a fluid HTML5 cloud-hosted Responsive Creative that can be deployed as a STRETCH Ad(s);  any size,  infinite number of possibilities.   We created the concept of Flow-lines™ to determine that unique shape of Responsive Ad you want from screen-to-screen.   One Responsive Creative can be made into many different Responsive Ads with different Flow-lines™

Here is a showcase of BASIC ad examples that work across all screens with their associated Flow-lines™.    The see more ADVANCED ad examples please feel free to contact us for a demo.  Our new Ad Format page will be up shortly.

DESKTOP

TABLET

MOBILE

LINEAR™

Responsive ad format that can start from Billboard (970×250), Super Leaderboard (970×90) or Leaderboard (728×90) and going to smaller horizontal banner sizes like IAB Banner (468×60) in tablet and finally down to mobile banner sizes (320×50, 300×50, 216×39). Ad unit can be set to utilize extra horizontal space with interstitial sizes going smaller proportionally from the last larger standard size.

DESKTOP

TABLET

MOBILE

ACCORDION™

Responsive ad format that remains at 300px width and swaps to vertically smaller sizes. Desktop size can start from Medium Rectangle (300×250), Half-page (300×600) or IAB Portrait (300×1050) and going smaller to Button (300×150) or 3:1 (300×100) in tablets and to 300×50 in mobile. The ad unit can be set to always remain at 300px width or enable it to shrink proportionally if used in a fluid grid layout with flexible columns.

DESKTOP

TABLET

MOBILE

TOPPLER™

Responsive ad format that is a vertical ad in desktop and then topples down to a horizontal ad in tablet or mobile. Desktop (and Tablet) size can be a Half-page (300×600), IAB portrait (300×1050) or a Wide Skyscraper (160×600) that changes in to horizontal banner (728×90, 468×60, 320×50, 300×50) at a customizable screen width breakpoint. Horizontal ad sizes can be set to utilize extra horizontal space with interstitial sizes going smaller proportionally from the last larger standard size.

Ad Format Example

*This ad was done in cooperation with the IAB, IDG as part of the Responsive Creative working group white-paper.
See it here

DESKTOP

TABLET

MOBILE

ADHESION SNAP™

Responsive ad format that can be any ad unit size in desktop (and tablet landscape), e.g. Half-page (300×600), Medium Rectangle (300×250) or Wide Skyscraper (160×600), which then changes in to an adhesion banner in tablet (screen width x 90) and mobile (screen width x 50). The adhesion banner sticks to the bottom of the screen and always stays visible.

DESKTOP

TABLET

MOBILE

BACKDROP™

Responsive ad format for premium advertisers. Served as a single ad tag, BACKDROP™ provides a premium above-the-fold ad format across all screens. For desktop and mobile landscape screens, the ad format is shown as a “wallpaper skin”. For tablet and mobile portrait screens the ad format changes into an adhesion banner that sticks to the bottom of the website.

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